Top 5 Reference Apps Performance in South Africa Q2 2025

In the second quarter of 2025, the top 5 reference apps on the unified platform in South Africa showed varied performance in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the trends for these popular apps.

Bible maintained a steady presence with weekly downloads fluctuating between 36K and 64K. Notably, active users increased from around 2.5M to 2.7M by mid-June, indicating consistent engagement.

Bible Chat: Daily Devotional experienced a gradual increase in weekly revenue, peaking at approximately $3K at the end of June. Downloads varied significantly, with a notable spike to 28K in the final week. Active users grew from 47K to 66K, reflecting a positive trend.

Bible Path: Daily Devotional saw a decline in both downloads and active users. Downloads started at 2.3K, dropping to around 690 by the end of June. Active users mirrored this trend, decreasing from 3.4K to 2K.

Google Translate showed a steady download rate, ranging from 5.3K to 7.3K. Active users remained robust, starting at 163K and reaching up to 236K mid-quarter.

Fines SA demonstrated a stable download pattern, maintaining between 4.3K and 12.5K weekly. However, active user data was not available for this period.

For more detailed insights and analysis, visit Sensor Tower's platform to explore these trends further.